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Logistics Research Network (LRN) One-Day Seminar

'Aligning Product Design with the Supply Chain'

When:  1 April 2009, 09:30
Where: Room D7, Reynold Building, Sackville Street, Manchester, M60 1QD

The Cox Review (2005), a Government commissioned report, highlighted the importance of design as a vital tool to combat the growing competitive threat to the UK from emerging economies.

Whilst design is usually seen as an aesthetic or functional activity, there are significant supply chain implications flowing from product design decisions.  There is now a growing realisation the supply chain ‘begins on the drawing board' meaning design decisions can dramatically impact the risk profile of the business.  It has been suggested, approximately 70-80% of product life-cycle costs are determined at the product design stage.

With customers increasingly demanding greater variety in products at lower costs, design has become an important means by which companies can gain a competitive advantage in their supply chains.  For example, the design of products has a huge impact not only on market success, but also on the sourcing of components, production, distribution and even on how final products will be displayed to customers in retail outlets.

This one-day workshop explores the interface between product design and the supply chain from a number of perspectives.  In particular it will draw on the findings of the recent LRN funded study into the impact of product design on the wider supply chain.

The workshop is designed for both academics and practioners and for a wide audience - product development specialists as well as supply chain specialists.

Speakers and topics include:

 

  • The Impact of Product Design on the Supply Chain*
  • Case Study - Stevensons - When To Dye?
  • C4D - The Cranfield Design Initiative
  • Transition of products from design to services: the implications for supply chains
  • Conclusions: Aligning Product Design with the Supply Chain

 * Based on a project funded by CILT(UK)

Delegate fees:  CILT(UK)/IoM members - £65, non-members £120

(Fees include refreshments and a carvery lunch)

To download a copy of the booking form, please click here

Type:  Faculty
Format:  Seminar
Forum:  Logistics Research Network